Apple India online store goes live today, and customers can visit the Apple India website (www.apple.com/in) and make purchases directly without having to rely on third-party services.

Starting from September 23, the Apple online store in India will bring many other benefits for customers, including trading their old phone for a new iPhone.

The first Apple online store launch in India will offer customers a full range of products and support with the same premium experience found in Apple store around the world.

Apple’s online team members will now offer their expertise and services to customers in India.

Now, the customers who shop from the Apple online store in India will get all their shopping questions answered by the Apple experts.

Apple’s services would include helping customers choose which product is right for them, to payments and even delivery.

The biggest attraction of the Apple India online store will be customising the Mac, and the industry is quite euphoric with it.

Now, when a customer orders a Mac from the Apple online store, he or she can customise the Mac the way they want.

The Apple Online Store in India will deliver custom-made Mac. Some customers may need more memory, additional storage, or an extra-powerful graphics card.

The tailor-make new Mac will be made to suit the needs of the customers.

Customers can also take advantage of the “Trade-in” program. Customers can exchange any eligible smartphone for credit towards a new iPhone.

Apple is also bringing AppleCare+ with the Apple India online store launch. The AppleCare+ extends the warranty of your Apple product with up to two years of technical support and accidental damage cover.

Buyers can also make payments for purchases made via the Apple India online store through credit card, debit cards, credit card EMI, RuPay, UPI and net banking.

Moreover, Apple has also made the delivery of any device bought via the Apple online store in India for free.