The Mahayendru family has been selling pet food for generations and yet the entrepreneurs try hard to pitch their products before the Sharks on the sets of Shark Tank India 5

The Mahayendru family has been selling pet food for generations and yet the entrepreneurs try hard to pitch their products before the Sharks on the sets of Shark Tank India 5

They are the founders of ‘science-backed pet-nutrition’ brand Nootie by Pet Point

They are the founders of ‘science-backed pet-nutrition’ brand Nootie by Pet Point

Akshay Mahayendru, who is a biotech engineer by education, built Nootie by Pet Point after his lifelong love for animals, inspired by his father.

Akshay Mahayendru, who is a biotech engineer by education, built Nootie by Pet Point after his lifelong love for animals, inspired by his father.

“This journey didn’t begin in a boardroom,” he wrote in a post on LinkedIn

“This journey didn’t begin in a boardroom,” he wrote in a post on LinkedIn

“It began 15 years ago, behind a counter  talking to pet parents, understanding their worries, and learning what truly keeps pets healthy and happy,” he added

“It began 15 years ago, behind a counter  talking to pet parents, understanding their worries, and learning what truly keeps pets healthy and happy,” he added

“I’ve seen what works. I’ve seen what fails. And I’ve seen how poor-quality products can harm the ones we love most,” he added

“I’ve seen what works. I’ve seen what fails. And I’ve seen how poor-quality products can harm the ones we love most,” he added

“That’s why Nootie was created  with care, patience, and real experience. Every product is made with one thought: Would I give this to my own pet? From street dogs to beloved home companions, every furry soul matters to me,” he added

“That’s why Nootie was created  with care, patience, and real experience. Every product is made with one thought: Would I give this to my own pet? From street dogs to beloved home companions, every furry soul matters to me,” he added

He also wrote that the brand ‘started on the street with Rs.10 biscuits. With one hungry dog. With the belief that love doesn’t need a price tag.’

He also wrote that the brand ‘started on the street with Rs.10 biscuits. With one hungry dog. With the belief that love doesn’t need a price tag.’

Akshay, through his brand is working to ‘feed street dogs daily, even if it’s small, create awareness that “release kar dena” is not okay and remind people that responsibility doesn’t end when love becomes inconvenient”

Akshay, through his brand is working to ‘feed street dogs daily, even if it’s small, create awareness that “release kar dena” is not okay and remind people that responsibility doesn’t end when love becomes inconvenient”

The brand sells food products, cosmetics and clothes separately for both cats and dogs via their website https://www.nootie.in/

The brand sells food products, cosmetics and clothes separately for both cats and dogs via their website https://www.nootie.in/

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