Sprint queen Hima Das has been roped as the brand ambassador of Gatorade, the sports drink brand managed by PepsiCo.

Hima now joins athletes PV Sindhu and Neeraj Chopra as the brand’s ambassadors in the country.

Gatorade India will be paying tribute to the ace sprinter by twisting the ‘Nothing Beats Gatorade’ philosophy into ‘Nothing Beats Hima’.

Moreover, Gatorade India will also work with Hima during the period of her partnership to understand her training and race-day nutrition better.

Announcing the news, Gatorade India tweeted, “When you run you set a nation’s pulses racing. Welcome to Gatorade @HimaDas8. Here’s to breaking old records and making new ones. Nothing beats Hima. #NothingBeatsGatorade.”

Hima also took to twitter to thank Gatorade for roping her as its brand ambassador.

She tweeted,” Because the Dhing Express needs to refuel too ? Thank you Gatorade for rehydrating, replenishing and refuelling me so I could give every practice session everything…. and more. #NothingBeatsGatorade.”

Tarun Bhagat, Director-Marketing, Hydration and Cola, PepsiCo India said,” We are delighted to welcome Hima Das into Gatorade’s family of athletes”.

“Hima personifies the spirit of the brand through her persevering attitude and unwavering spirit to win,” he said.

We believe that Gatorade is the perfect fuel to partner with Hima Das as she sets out to achieve new accolades for the country,” he added.

Avatar photo


Northeast Now is a multi-app based hyper-regional bilingual news portal. Mail us at: contact@nenow.in

Leave a comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.