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‘Irresponsible act’ of Nestle, says Keibul Lamjao National Park in Meghalaya, Manipur Forest Department takes exception

In an ‘irresponsible act’ committed by Nestle India, the food and beverage giant, in the wrapper of its chocolate brand – Kitkat, has mentioned that the Keibul Lamjao National Park (KLNP) is located in Meghalaya. 

Following this the Manipur Forest Department, taking a strong exception, has written to Suresh Narayanan – CMD, Head Office Nestle House in Gurgaon. 

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The Manipur Forest Department, in its letter to the Nestle, stated that the food and beverage giant has made a “factual error” on the wrapper of one of its chocolate brands.   

Manipur principal chief conservator of forest (wildlife) – Dr AK Joshi in his letter said, “I am writing to you to point out a serious factual error regarding one of your products. We have come across a wrapping paper for KitKat chocolate which mentions the name of ‘Keibul Lamjao National Park’ but indicates its location in Meghalaya, which is grossly incorrect”. 

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Moreover, the wrapper of the chocolate brand carries a picture of a red panda, which is not found in the KLNP. 

“This appears to be an irresponsible act on the part of Nestle company, which has apparently allowed this without verifying the facts”, Dr AK Joshi added. 

The Manipur Forest Department has further asked Nestle to rectify the mistake immediately. 

“I hope you agree with me that this is not acceptable under any circumstances. I trust that you will deal with this issue at the earliest possible. I also hope that you will take necessary precautions to prevent such incidents in the future”, added Dr Joshi. 

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Keibul Lamjao National Park is a national park in the Bishnupur district of Manipur.  

It is the only floating park in the world and an integral part of the famous Loktak Lake. 

 

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