UNICEF India on Friday announced that popular Bollywood actor Ayushmann Khurrana has joined as its celebrity advocate for promoting rights #ForEveryChild.

Ayushmann Khurrana will support UNICEF towards its work around ending violence against children.

Yasmin Ali Haque, UNICEF Representative in India welcomed Ayushman Khurrana as a celebrity advocate for children’s rights.

“I am delighted to welcome Ayushmann Khurrana as a UNICEF celebrity advocate,” Haque said, adding, “He’s an actor who challenges the boundary of every role he plays.”

The UNICEF Representative said Ayushmann Khurrana will bring sensitivity, passion and a powerful voice for every child, with a specific focus towards ending violence against children.

Ayushmann’s support will help increase awareness about this important issue, especially now with Covid-19 heightening the risk of violence and abuse against children due to the extended lockdown and the socio-economic impacts of the pandemic, Haque said.

“I am very pleased to partner with UNICEF as a celebrity advocate. I believe that everyone deserves the best start in life,” Ayushmann Khurrana said.

The Bollywood star said as he watches his children play in the safety and happiness at home, he thinks about all the children who never get to experience a safe childhood and grow up with violence at home or outside.

“With UNICEF, I look forward to supporting rights of the most vulnerable children, so that they grow up as happier, healthier, educated citzens in nurturing environments free from violence,” Ayushmann Khurrana said.

Children deserve to live free from violence and to have a chance to live happy, healthy lives in which they can achieve their full potential and contribute to their families and communities, a statement issued by UNICEF India said.

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