Bollywood actor Amitabh Bachchan will provide monthly ration to 1 lakh daily wage workers, whose livelihood has been hit by the 21-day nationwide lockdown following the COVID-19 pandemic.
The ‘Don’ actor is the latest Bollywood celebrity to lend support to daily wage workers.
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This initiative is supported by Sony Pictures Networks India and Kalyan Jewellers.
On Sunday, a Sony Pictures Network statement said, “Given the unprecedented nature of the situation we are in, an initiative was undertaken by Mr Bachchan, WE ARE ONE has been supported by Sony Pictures Networks India and Kalyan Jewellers, through which the monthly ration of 1,00,000 households across the country will be funded.”
Adding further it said, “Through a commercial tie-up with a leading chain of hypermarkets and grocery stores in India, digitally barcoded coupons have been distributed to a verified list of workers from the All India Film Employees Confederation. Furthermore, monetary help has also been extended to those in need.”
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The actor will also be seen in a short film titled ‘Family’.
The film conceptualised and virtually directed by Prasoon Pandey.
The short film will also feature Rajinikanth, Priyanka Chopra, Alia Bhatt, Chiranjeevi, Mohanlal, Mammootty, Sonali Kulkarni, Shiv Raj Kumar, Prosenjit Chatterjee and Diljit Dosanjh.
The short is aimed to spread awareness about social distancing and other preventive measures against COVID-19.
The short film will premiere across all channels of Sony Pictures Network on Monday at 9 pm.