Bollywood actor Bipasha Basu is set to participate in Northeast’s first International Run ‘Star Cement Bhaag North East Bhaag’.
The run hosted in support of ‘Clean India’ will be held on April 1.The run will have three categories- half marathon, 10km and 4km.
Star Cement is also hosting an expo from March 27- 31 at Nehru Stadium where people can register and collect bibs for the run. The run will start and end at Khanapara.
For the first time in Northeast, all participants of ‘Star Cement Bhaag North East Bhaag’ can avail flat 50 per cent discount on groceries in the shopping carnival to be held at the Khanapara ground after the Run. The bibs will be the entry pass to the run as well as the shopping carnival.
Fitness Enthusiast Bipasha Basu expressing her excitement said she is looking forward to the run adding that she has always been a great admirer of the beauty of the Northeast and simplicity of its people. “People of Northeast India are comparatively more conscious about fitness and cleanliness than people in other parts of India and this International Run “Star Cement Bhaag North East Bhaag” is a true gift to this spirit of people of North-East India”, Bipasha said, The Telegraph reports.
“This run will help in enhancing the image of Northeast at the international level as a Fitness and Cleanliness conscious region. The name of this Run has a strong resonance with the Bollywood film ‘Bhaag Milkha Bhaag’ and this is also going to attract the attention of Bollywood”, she said.
It is poised to be northeast’s first International Half Marathon where elite runners from several countries apart from India will be participating.
Chief Minister Sarbananda Sonowal, is expected to flag off the event along with Bipasha.
Veteran singer JP Das, veteran actor Pranjal Saikia, actor Gunjan Bharadwaj, popular singers Manas Robin and Simanta Shekhar, swimmer Elvis Ali Hazarika, Fitness Guru Mahadev Deka, mountaineer Anshu Jamsenpa, actor Sunita Kaushik and actor/director Tridib Lahon are among the sports personalities, intellectuals and celebrities from the Assam Film industry who will also be participating in the event with Bipasha.
The Half Marathon will commence at 5:30am, the 10km run will commence at 6am, the 4km Fun Run begins at 6:15am and two 4Km Dream Runs will be flagged off at 7:00am and 7:45am respectively.
Star Cement Ltd. (SCL) is one of the leading cement players in the east India cement market.